FOR LENDERS, FUNDERS & FINANCE BROKERS

Connect your systems. Keep funding moving.

Applications arrive by email. Documents need chasing. Deal updates sit in different systems. We connect that work through CRM, custom portals and practical AI, built around your process.

Salesforce · Other CRMs · Custom software

30 minutes with Nigam Goyal. Bring one workflow.

CONNECTED BY DESIGN

From the first application
to the next action.

01 / Intake02 / Review03 / Follow-up
SELECTED PROJECTS

Real business processes. Connected systems.

Explore the work behind the industry labels. Each story explains the requirement, what we built and the systems involved.

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FINANCIAL SERVICES

Keep the next step visible, from application to contract.

We extended an existing Salesforce lending package for a merchant cash advance funder, connecting application views, review queues, offers and contract work.

  • Salesforce extensions
  • Review queues
  • Contracts & e-signatures
Explore the funding workflow
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HEALTHCARE LOGISTICS

Bring commercial records and pricing requests together.

Salesforce workflows connected customer-specific contract and rate work with the business’s existing pricing engine.

  • Contract workflows
  • Pricing integration
  • Document generation
Explore contract operations
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SPECIALIST LOGISTICS

Carry the details from the enquiry through to the job.

Salesforce and a contractor portal connected quoting, job management and the systems supporting scheduling and payment.

  • Salesforce
  • Contractor portal
  • Scheduling & payments
Explore the quote-to-job workflow
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NON-PROFIT

One operating picture across different revenue activities.

A foundation’s Salesforce platform connected licensing, royalties, merchandise and participant portals with its wider revenue operations.

  • Licensing & royalties
  • Experience Cloud
  • Commerce integrations
Explore foundation operations
SOLUTIONS

Improve the systems you have. Build what is missing.

Start with your process and the tools already in use. We help you decide what to improve, what to connect and where a custom build makes sense.

01 / CONNECT

CRM & integrations

Bring customer records, applications and updates together in Salesforce or another CRM. Connect useful tools before considering a replacement.

Explore CRM & integrations
02 / BUILD

Portals & custom software

Give customers, brokers and staff one place to submit information, see progress and complete their next task.

Explore portals & software
03 / AUTOMATE

AI & workflow automation

Help your team read documents, prepare replies and find information. Define the task, test the output and keep the right person in control.

Explore AI workflows
YOUR BUSINESS / YOUR TECHNOLOGY

Choose the platform around the process.

Your next step might be an improvement to the CRM you already use, a connection between systems or a purpose-built application. Start with the requirement.

CRM, PORTALS & EXTENSIONS

Build on the Salesforce investment you already have.

Bring customer records, work queues, approvals and portals into a connected operating system.

  • Sales & service workflows
  • Experience Cloud portals
  • Custom objects & integrations

We have delivered Salesforce extensions across finance, logistics, healthcare operations and foundations. We assess the existing configuration before recommending a rebuild.

Explore Salesforce & AI
CUSTOMER RELATIONSHIPS

Keep customer conversations connected.

Connect marketing, sales and service around shared customer records. This can be useful when the gaps are in follow-up and the handoff between teams.

  • Lead handoff
  • Deal stages
  • Service context

We assess pipeline needs, integration access and subscription requirements before recommending the scope.

Discuss your CRM options
CRM & WORKFLOW

Give everyday sales work a consistent structure.

Structure leads, deals, activities and routine follow-ups in a CRM that fits the operating process.

  • Lead & deal records
  • Task ownership
  • Workflow rules

We review how Zoho would fit the wider stack, including data migration and the connections your team needs.

Discuss your CRM options
BUSINESS APPLICATIONS

Look beyond the sales pipeline.

Consider a connected business application suite when CRM needs to work alongside sales, inventory and accounting.

  • CRM & sales
  • Inventory
  • Accounting connections

The fit depends on the processes involved, the apps required and how much configuration or custom development is needed.

Discuss your operating systems
FLEXIBLE RELATIONSHIP DATA

Shape the CRM around your relationships.

Model people, companies and other business records around the relationships your team needs to manage.

  • People & companies
  • Custom records
  • Relationship views

We assess the data model, workflows and integration requirements before recommending it for a particular business.

Discuss your CRM options
PURPOSE-BUILT CAPABILITY

Build for the work that makes your business different.

Build the part that standard software cannot handle well. Connect portals, applications and AI tasks to the records and systems that already matter.

  • Customer & partner portals
  • Business applications
  • Focused AI workflows

Keep AI’s role specific: interpret a document, prepare a draft or retrieve an answer. Define review points before allowing changes to business records.

Explore custom solutions
EXAMPLE WORKFLOW / APPLICATION INTAKE

Find the missing document before the next handoff.

A broker sends an application with two statements. Your checklist requires three. The workflow flags the gap and prepares a request for your team to review.

APPLICATION INTAKE Example workflow
  1. 01
    Application received

    Application form and two bank statements arrive.

    Received
  2. 02
    One document missing

    The agreed checklist calls for three statements.

    Review
  3. 03
    Follow-up prepared

    Your team checks and approves the draft request.

    Human approval
  4. 04
    Record and owner updated

    The next action is visible in the CRM.

    Assigned

Your team keeps the lending decision. Requirements and approvals are agreed for your business.

Explore the intake example
HOW WE WORK

A clear scope. Working reviews. A supported handover.

You should know what is being built, what you need to review and what happens next.

  1. 01

    Understand the process

    Walk through one real task, the systems involved and the result your team needs.

  2. 02

    Agree the approach

    Review practical options, dependencies, scope and an estimate. If the unknowns need investigation, scope an assessment first.

  3. 03

    Build with your feedback

    Review working software with the people who will use it. Test everyday tasks and the exceptions together.

  4. 04

    Launch and keep improving

    Complete acceptance checks, train your team and hand over documentation. Agree support and review the results.

See how projects work
COMMON QUESTIONS

Before we talk.

Do we have to use Salesforce?

No. We start with your process and existing tools. Salesforce is a core capability, and we can also work with other CRMs, integrations, portals and custom software. We will discuss the fit before recommending a platform.

How do you estimate cost and timing?

We first understand the workflow, integrations, data and people involved. Then we agree the scope, dependencies and acceptance criteria. Where the unknowns are significant, we may suggest a separately scoped assessment before a build estimate.

What should I bring to a discovery call?

One example of a task that gets held up, the systems your team uses and what you want to improve. We will discuss the problem and agree a next step. You do not need a technical specification.

YOUR FIRST STEP / 30-MINUTE DISCOVERY CALL

Bring one process you want to improve.

In a 30-minute discovery call, we will walk through the problem, the systems involved and what a useful result looks like. Then we agree the next step toward a scoped approach and estimate.

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